The Ideas Collection
A Creative Treasury of Helpful Ideas
![[ Print Tips ]](designHero_R/images/system/print_icon.png){kind=icon}
Print Tips
Article
- • Make a Splash With Creative Overprinting Techniques
- • Perfect Estimates Every Time
- • The Perfect Cover-Up
- • The Difference Between CMYK and PMS Colors
- • 6 Ways to Settle the Score
- • Win Customers With Colorful Packaging
- • 5 Rules for Readability with Type
- • Paper Shifts Color: Orange is the New Red
- • Printing Considerations for Envelopes
- • Be 'Bossy! Stand Above the Rest
- • Nourish Your Creativity
- • Picking the Perfect Paper
- • Signatures Could Save You Money
- • Choosing a Readable Type
- • Perfect Your Proofing
- • Using "Enriched" Black Ink
- • Stationery Paper Basics
- • Paper Potential
- • Self-Mailers
![[ Marketing Tips ]](designHero_R/images/system/marketing_icon.png){kind=icon}
Marketing Tips
Article
- • How to Make Your Idea Stick
- • How to Perfect Your Sales Copy
- • The Power of Simplicity in Marketing
- • Funnel Your Efforts in the Right Direction
- • Only As Strong As Your Weakest Touch Point
- • Smart Companies Get People Talking
- • 6 Steps To Customer-Centric Writing
- • Sell With Words That Inspire
- • Creating a Category of One
- • What's Your Marketing I.Q.?
- • Four Keys to Building Customer Relations
- • Spicing Up Your Voicemail Greeting
- • Create the Need
- • Backstage at Disney
- • Eye-Stopping Headlines
- • Focus Check
- • Guerrilla Marketing Rule #6
- • Powerful Business Cards
- • Design Direct Mail That Sells
- • Create a Great New Logo
![[ Design Tips ]](designHero_R/images/system/design_icon.png){kind=icon}
Design Tips
Article
- • How to Lure in Your Audience with Good Design
- • Get That 3D Look Without Breaking Your Budget
- • Boost Your Marketing Prowess with Perfect Postcard Design
- • 5 Ideas to Spark Those Creative Juices
- • 5 Ways to Toot Your Own Horn
- • A Metaphorical Idea
- • 5 Must-Haves in Every Layout
- • Trim the Fat: What Your Logo Doesn't Need
- • Timeboxing: An Outline for More Efficient Design
- • Paragraph Indicators - Make A Dent in Your Universe
- • Designing for Color-Blind Viewers
- • Add Sparkle With the Symbolism Tool
- • Grab Them Right Out of the Gate
- • Depicting Time and Motion with Design
- • When Color Matters
- • Design That's Easy as A-B-C
- • Eye-Teasing Design
- • Variation on a Theme
- • Room to Breathe
- • Low-Cost Clip Art and Images
- • Typographical Terms
- • Breakthrough Brochures
- • The Risk of Over Designing
- • Successful Newsletters How-To
- • Do-It-Yourself Letterhead
- • Creative in Black and White
![[ Tech Tips ]](designHero_R/images/system/tech_icon.png){kind=icon}
Technical Tips
Article
- • 6 InDesign Best Practices
- • Understanding Photoshop File Formats
- • Leading Like a Pro
- • Become A Keyboard Shortcut Superman
- • Master the Light With Custom White Balance
- • Spot, Heal, Clone: The Perfect Combination
- • 4 Illustrator Hacks You Didn't Know You Needed
- • Preflighting: The Perfect Launch
- • Think Inside the Box with Grid Systems
- • Caring for the Widows and Orphans
- • Fix Distorted Photos
- • Using Clipping Paths in InDesign CS5
- • Text-Formatting Shortcuts for Illustrator
- • Fine Tuning Typography
- • Straightening a Crooked Photo
- • Real-Time CMYK Previews
- • Compose Yourself!
- • Acrobat's Dictionary on Demand
- • Fixing a Problem Photo
- • The Secret of Good Forms
- • Understanding Compound Paths
